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secert santa
What is Sonoma County's Secret Santa?

Over 17 years ago Brent Farris started reading letters on the air asking listeners to help families in need. Every year he reads letters on the air and people call in to fulfill those wishes from needy families. This year with the help of The Volunteer Center and Friedman's Home Improvement we hope to help every family in Sonoma County have a Merry Christmas.

KZST's Secret Santa, becomes SONOMA COUNTIES SECRET SANTA !

Also, watch Brent Farris' broadcast "Live" via web cam from Santa Rosa Plaza Mall starting on Thursday, December 18th at 5 am, and ending on Friday, December 19th at 10 am!


Here's how it works



Right now KZST is reading letters from families in need on the air. If you hear a letter that touches your heart, call the KZST Studio line at 284-1100 to fulfill any, or all of the letters you hear..

To read more Secret Santa Letters Click Here


The Volunteer center is placing Red Secret Santa Hearts in businesses through out Sonoma County. When you see a Secret Santa Heart, take it and follow the instructions on the back. Remember all gifts must be New.

Click Here for Secret Santa Hearts.


Friedman's Home Improvement has made a part of each of their three locations a Secret Santa Gift drop off center, so if you are not sure where to go, take it to Friedman's and they will take care of the rest. Remember all gifts must be new.

Click here for their locations

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